Follow our Journey Through Time
Ahmed El Tayebi is known to be the bedrock of entrepreneurship in Egypt. Since he started his career in the year 1986. Ahmed El Tayebi’s vision was to leave a mark in every sector he ventured into. A leader by nature, El Tayebi has achieved a reputation of steel in every industry he pursued. From Tourism, Hospitality, Retail and manufacturing to Real Estate, Construction, import and export, he approached every business with diligence, steadiness, and well-organized methodology
Take a Look at our Core Values
Our mission is to leverage our well-rooted history and expertise across multiple fields to deliver exceptional products and services that exceed customer expectations. We are dedicated to fostering innovation, embracing diversity, and creating sustainable solutions as we expand our presence both locally and internationally.
As a successful entity with a deep-rooted history, our vision is to continue our legacy of excellence while embracing new frontiers of growth. We aim to be a globally recognized leader in our specialized fields, constantly pushing boundaries, and delivering value to our customers. Through strategic expansion and a commitment to innovation, we strive to positively impact communities and shape a better future for generations to come.
1986
Tay Travel
The Embarkment of El Tayebi's Journey
Tay Travel was born, a travel and tourism company operating in Cairo with 3 branches in Hurghada, Luxor and Aswan
1989
Tay Travel
Tay Travel Expansion
Tay Travel for floating hotels operating 2 Nile cruises in upper Egypt
1992
Le Pacha Resort
Expanding into the Hospitality Sector
Le Pacha resort in Hurghada came to life with 300 beachfront rooms
1995
Ra Sport
Venturing Into The Retail Industry
Ra Sport a sportswear company was founded, introducing high-end sports brands in Egypt; Adidas, Timberland and Reebok as well as 10 other international brands, with more than 120 stores all over Egypt
2000
Intertex
Diversifying Into Manufacturing
Intertex, strategically entered the manufacturing industry. With ownership of two factories, manufacturing under license for globally recognized brands like Adidas, Timberland, and Levi's
2006
El Tayebi Developments
Taking The Real Estate Industry by Storm
El Tayebi Developments ventures into the real estate sector, developing residential projects and compounds in prime locations around Maadi, West Golf, New Cairo and Alexandria
2017
Etex
Capitalizing on the Manufacturing Industry
El Tayebi holding re-enters the manufacturing industry with Etex. A manufacturing and export company owning 2 factories, and specializes in developing local brands with online platforms aiming to revolutionize the digital landscape
2018
Sorouh Developments
Extending our Presence in the Real Estate Sector
Sorouh Developments was launched with three residential and commercial projects in the New Capital of Cairo, Egypt
2019
Quality
Expanding Horizons
Aiming at capitalizing on new opportunities and diversifying our portfolio, El Tayebi Holding has ventured into the field of construction with Quality for Ready Mix Concrete
2019
TLD
The Land Developers
The Land Developers was launched, developing larger-scale projects in the New Capital and the Red Sea
2020
El Tayebi Construction
Scaling Up and Diversifying in the Construction Industry
Expanding into the field of construction. El Tayebi Holding launches El Tayebi Construction, a contracting company, for construction and finishing
2020
KTV
Embracing the evolution
El Tayebi holding ventures into the advertising sector with KTV. A digital network DOOH “Digital Out of Home” advertising network with prime locations across Cairo
2021
House of Parliament
Joining The Egyptian House of Parliament
El Tayebi joins the Egyptian House of Parliament representing Maadi and Tora, and the Deputy of the Tourism and Civil Aviation Committee
2022
Ra Sport Exit
Unlocking Local Market Opportunities
El Tayebi holding has made the strategic decision to divest itself of RA Sports, a move driven by a clear vision to capitalize on the burgeoning opportunities within the local market
2023
Etex
Leveraging Vast International Experience to Dive into the Local Market
Etex has become the exclusive franchiser of the German brands Kempa and Uhlsport in Egypt. Additionally, we manufacture these brands locally under license in our factories.
2024
Podium
Innovations and Opportunities in the Sports Sector
Podium's core business model focuses on the B2B sales of sporting goods and safety wear to a diverse range of entities within its market.
